Coming-soon listings may yield higher prices: Study

PaintNews newsroom brief · 2d ago · 1 min read · via inman.com

The Association of Real Estate License Law Officials' new study said coming soons outperformed private listings and listings that went active immediately.

The latest study from the Association of Real Estate License Law Officials has found that coming-soon listings can yield higher prices, outperforming both private listings and those that go active immediately. This is significant for homeowners and real estate agents in our local market, as it suggests that creating buzz around a property before it hits the market can pay off. By generating interest and potentially sparking bidding wars, coming-soon listings can drive up prices.

This trend makes sense in the context of our current real estate market, where inventory is often low and buyer demand is high. Homeowners and agents are looking for ways to get their properties noticed and attract multiple offers. Coming-soon listings offer a way to build anticipation and create a sense of urgency among potential buyers. As our local market continues to evolve, it's likely that we'll see more agents and homeowners experimenting with this strategy.

As we watch this trend unfold, it's worth keeping an eye on how it plays out in our local market. Will coming-soon listings become a standard tactic for agents and homeowners, or will the novelty wear off? We'll also be watching to see how this trend affects the overall housing market, including prices and inventory levels. One thing is certain: homeowners and agents who are able to effectively leverage coming-soon listings could be rewarded with higher prices and a smoother sales process.

Originally reported by inman.com. PaintNews adds analysis for real estate & property readers.

Originally reported by inman.com. PaintNews curates and briefs the real estate & property stories that matter. Our editorial policy →
Get the daily paint signal:

More from PaintNews

Across the eCorp newsroom network

Part of the eCorp network